Creating a lifestyle streetwear brand from scratch as a broke college student.
Dangerous Clothing is a lifestyle streetwear clothing brand based out of Toronto, Ontario. Dangerous products are premium street style clothing, with a tailored fit. I started and own dangerous. This is my "side hustle".
The challenge was to create a unique and distinctive identity to represent my brand.
The solution was to create a custom wordmark that was unique and distinctive to dangerous.
Dangerous Clothing is a lifestyle streetwear clothing brand based out of Toronto, Ontario. Dangerous products are premium street style clothing, with a tailored fit. I started and own dangerous. This is my "side hustle".
The challenge was to create a unique and distinctive identity to represent my brand.
The solution was to create a custom wordmark that was unique and distinctive to dangerous.
